‘E-commerce presents a fresh opportunity for entrepreneurs in NAА. Customers worldwide effortlessly select items and pay for them, leaving the business owner with the task of shipping the products. One of the benefits of this type of trade is that there's no need for customs paperwork or certification,’ explained the personnel of the Export Support Center of NAA. This information was provided by the press service of the NAA Government.

Pinkoi, a foreign marketplace, has become one the e-commerce platforms where users look for gifts, souvenirs, jewelry and predominantly handmade home decor.

The platform was used by Valery Gudyrev, a sole proprietor. Valery crafts traditional Nenets tambourines, and his products are in high demand worldwide. The businessman is currently venturing into the Asian market.

It is worth mentioning that the Export Support Center has been working for local entrepreneurs since 2019. This entity of the NAA Entrepreneurship Support Fund (My Business Center) assists regional entrepreneurs in launching their products on international markets.